Uptrade vs.
The Competition
In this honest guide we'll walk you through a factual, side-by-side comparison of UpTrade, Caleb & Brown, CoinSpot and Stormrake — written for investors who take their capital seriously. No sponsored placements. No inflated claims. Just the details that matter.
Side-by-Side Breakdown.
The criteria that matter most to serious investors — fees, execution, support, security, and who each platform is actually built for. UpTrade column is highlighted.
| Criteria | UpTrade ★ | Caleb & Brown | CoinSpot | Stormrake |
|---|---|---|---|---|
| Platform type | Premium Broker | Full-Service Broker | Retail Exchange | Boutique Broker |
| Founded | 2024–present | 2016 | 2013 | 2018 |
| Regulatory status | AUSTRAC DCE No. DCE100856266-001 ABN 49 672 404 929 | AUSTRAC registered FinCEN registered (US) | AUSTRAC registered ISO 27001 certified | AUSTRAC No. 100631789 ACN 630754826 |
| Fees | 3.5% flat fee per trade. No sign-up, account, deposit, spread or withdrawal fees. | 3.5% flat all-inclusive fee per trade. No sign-up, account, deposit or withdrawal fees. | 1% Instant Buy/Sell/Swap; 0.1% via market orders or OTC desk ($20k+ AUD). | Flat 2% per transaction. No spread or hidden trading fees. |
| Personal broker | ✓ Dedicated broker included. 24/7 access. No broker discussion fees. | ✓ Assigned broker. 24/7 via phone, email, WhatsApp or Telegram. | ✗ Self-service only. Live chat & email support 24/7. | ✓ Dedicated broker. 24/7 via phone or email. |
| Assets available | 511+ | 1,000+ | 510+ | 350+ |
| Custody & security | Fireblocks (MPC + hardware isolation). Multi-level approval. Whitelisted withdrawals. Assets held 1:1. | Fireblocks (MPC + hardware isolation). Cold storage. 1:1 client balances. Full reserves. | ISO 27001 certified. Cold storage. 2FA. AUSTRAC registered. | Enterprise-grade cold storage. 1:1 client assets. Operational security protocols. |
| SMSF / Entity accounts | ✓ Individual, Company, Trust, SMSF, 401(k) | ✓ Individual, Company, Trust, Self-managed retirement fund | Partial — SMSF supported; limited entity types | ✓ Individual, Trust, SMSF, Company |
| On/off ramp limits | Up to $1B AUD per client per day. AUD, USD, CAD, NZD, EUR. | Multiple fiat currencies supported. | Free AUD deposits via PayID or Direct Deposit. Bank withdrawals free. | Not publicly specified. |
| Liquidity & execution | Smart order routing across multiple liquidity sources. Reduces slippage. Deep liquidity. | Access to institutional liquidity providers and OTC desks. Manual execution by brokers. | Order book + OTC desk (0.1% for $20k+ AUD trades). Thinner liquidity on market orders. | Aggregates pricing across 30+ exchanges and 5 OTC desks. Best-price execution. |
| Research & insights | ✓ UpTrade Alpha: paid research subscription. In-depth reports, analysis and market insights. Monthly portfolio performance reports.* | Not prominently featured. | Partner analyst content on platform. | ✓ Daily research updates from in-house analyst. |
| Portfolio health checks | ✓ Broker and analyst-led. Personalised feedback on holdings and strategy.* | ✗ Not offered. | ✗ Not offered. | ✗ Not offered. |
| Platform experience | Dedicated broker relationship + online platform. Simple onboarding, same-day trading possible. | App + broker-assisted. Portfolio tracking portal available. | Consumer web platform and mobile app (iOS + Android). 3M+ users. | Broker-assisted. Phone/email-led process. Online platform. |
| Trustpilot score | 4.9 (456 reviews) | 4.9 (US/global) | 4.3 (thousands of reviews) | Limited (25 reviews) |
| Best suited for | High-value individuals, SMSFs, companies and trusts wanting a professional broker relationship. | Investors wanting a long-established broker with broad asset access. | Beginner to intermediate Australian retail investors. | Investors wanting boutique OTC service with a personal broker. |
Information sourced directly from each platform's website, April 2025. Fee structures change — always confirm with the provider before transacting. UpTrade fees: confirm current rate at uptrade.au. This comparison does not constitute financial advice.
Built for Investors Who Expect More.
UpTrade is a dedicated crypto brokerage — we only provide crypto trading services. Our team are active investors with a minimum of 7 years market experience and demonstrated portfolio success.
Dedicated Broker Relationship
Every client gets a dedicated personal crypto broker — included as standard, no extra fees. Available 24/7 for trade execution, support, and portfolio guidance.
Flat, Transparent Fees
A flat 3.5% fee per trade — all-inclusive. No sign-up fees. No account fees. No deposit fees. No spread fees. No withdrawal fees.
Smart Order Execution
Smart order routing scans multiple liquidity sources to secure the best available pricing, reducing slippage and ensuring deep liquidity with optimal execution.
Fireblocks Custody — Included
Assets secured using Fireblocks with MPC, multi-level approval, and whitelisted withdrawal addresses. Institutional-grade custody at no additional cost.
UpTrade Alpha Research
A premium research subscription giving access to in-depth market reports, asset analysis, and ongoing market insights from the UpTrade research team.
Portfolio Health Checks
Your broker and analysts review your holdings and provide personalised feedback on your portfolio's composition, allocation, and strategy.
SMSF, Company and Trust Ready
Supports individual investors, companies, trusts, SMSFs, and 401(k) accounts with streamlined multi-entity onboarding.
Australian-Based, Fully Compliant
AUSTRAC registered (DCE No. DCE100856266-001). 55 Collins Street, Melbourne, VIC 3000. Client assets held 1:1, never borrowed against, fully segregated.
Who should choose what.
An honest guide. We'll tell you when a competitor is the better fit.
You want a dedicated expert, not just a dashboard.
Serious capital, 7+ year broker experience required, 511+ assets, 24/7 access, no spread fees, Fireblocks custody, and research to back every move.
Brand recognition and longevity are your priority.
C&B's track record since 2016 and 20,000+ global clients make it proven. Factor in the 3.5% per-trade fee and compare it against UpTrade's rate before committing.
You're self-directed and comfortable going it alone.
Lower fees for frequent small DIY trades. No dedicated broker means no human in your corner when markets move fast.
You want boutique OTC service with best-price execution.
Stormrake aggregates pricing across 30+ exchanges and 5 OTC desks. A strong option for investors who prioritise execution technology alongside a personal broker.
Talk to us — no obligation, no pressure.
Speak directly with an UpTrade broker about your requirements. Same-day trading possible.
Not sure which fits? Talk to an UpTrade broker — no obligation, no pressure.
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